james coviello + jeffrey marcus

Last night James Coviello celebrated the opening of his new New York City shop with a little party hosted by Anna Sui. Jeffery Marcus, whom I'm proud to have as a Perfect Bound sponsor, designed the florals for the party and was kind enough to share his work with us today. As you may remember, Jeffrey and James collaborated before to create a custom bridal lariat of vintage chains, amethyst, pearls and Swarovski crystals.

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 James Coviello is known for creating original prints, sophisticated knitwear, and his artistic point-of-view. He caters to the woman who is inspired by decorative arts and finds adventure in design. Likewise, Jeffrey Marcus designs for the sophisticated bride who embodies the spirit of New York City through his clean lines and impeccable balance.

For the opening, Jeffrey designed simple, rustic floral arrangements, featuring Dahlias, Rose Hips, Viburnum Leaves and Pepper Berries. The containers were wrapped in birch bark and Cecropia leaves to create drama and coordinate with the "into the woods" theme. Jeffrey and James are collaborating on a collection of bridal gowns, headpieces and accessories that will be available exclusively on the Jeffrey Marcus JMVisuals website. Brides will also be invited to the Lower East Side store for consultations and fittings.

{photo credits: jeffrey marcus + elle.com}